Black Friday banner

BLACK FRIDAY IS HERE: 50% off all annual plans with promo code BLACKFRIDAY22

Get your 50% off!

Poor email copy

Indicators of a poor email copy and ways to improve it

Mastering the art of email copywriting is quite a challenge! To understand how to prepare a brilliant email that will appeal to your subscribers, let's first consider what makes your copy far from perfect.

Problem 1: Subject line

About 35% of people open emails based on the subject line alone. Too long subject lines that are usually cut-off on phones, subject lines that are misleading, sound like promotions, or are written in all capital letters can annoy email recipients. Besides, if your subject contains spam trigger words, your message might never reach their inbox at all.

Log in

Log in to access SalesCheats materials

Lost password? Reset your password here.

Read the rest of this article, get checklists and all downloadable materials with a free account!



Already have an account? Log in here.

Password reset

Enter your email and you will receive a link to reset your password

New to SalesCheats? Sign up here.

Thank you!

Now you can access all sales materials

success Done